Green House Blog

The Historic Peabody Memphis Hotel

We are excited that The Peabody Memphis Hotel is the host site of our 7th Annual Green House Meeting and Celebration this November for adopters of the Green House model!  What is so special about this hotel? The Peabody, a AAA Four-Diamond, Forbes Four-Star hotel, has served its guests with Southern hospitality since 1869. The hotel was built in theheart of downtown Memphis making it an ideal location for exploring historic sites and immersing yourself in the barbecue, blues and rock ‘n’ roll that define Memphis culture.

And then there’s the ducks.

Legend of The Peabody Ducks

In the 1930s, Frank Schutt, General Manager of The Peabody, and a friend, Chip Barwick, came back from an Arkansas hunting trip. They had a bit too much to drink and thought it would be funny to put their live duck decoys in the beautiful Peabody fountain. Three small English call ducks were used and the reaction was enthusiastic. Soon, five North American Mallard ducks replaced the originals.

In 1940, Bellman Edward Pembroke, a former circus animal trainer, offered to assist with delivering the ducks to the fountain each day, teaching them the now-famous Peabody Duck March. Mr. Pembroke became the Peabody Duckmaster and held that role for 50 years.

After nearly 80 years, the marble fountain in the Peabody lobby is still graced with ducks that march at 11 a.m. and 5 p.m. daily.

As our 7th Annual Meeting and Celebration quickly approaches, we look forward to spending time with our adopters learning and growing at this historic landmark. And of course, we are looking for a volunteer Duckmaster for our time there to lead the daily duck march with heart and soul.


Forbes Magazine, NCB Capital Impact Finds Opportunity in Innovative Initiatives like The Green House Project

Capital Impact, COO, Annie Donovan, is interviewed in Forbes Magazine, to talk about the work that Capital Impact does to support people and communities to live to their highest potential at every stage of life, “Our overarching goal is to improve access to high quality health and elder care, healthy foods, housing and education in low-income communities.”

The purpose of NCB Capital Impact is to “make capital available in underserved, low-income markets; to go where traditional banks would not, either because they didn’t understand the risks, or they thought the returns were not commensurate with the risk.”

At Capital Impact, we’ve taken that initial $25 million in equity capital and grown it and stretched it in every way imaginable resulting in $1.7 billion invested to date in low-income communities, most of which are highly distressed. We’ve financed the creation of 35,000 units of affordable housing; 200,000 school seats for low-income children in high quality charter schools; 3 million square feet of health center space that provides for more than 1 million patient visits annually; 9,000 units of affordable assisted living; healthy food retail in over 60 locations; and more than 26,000 jobs for low-income people. We think that’s an excellent return on taxpayer investment – and we’re not finished yet.

Money alone will not solve societal problems, there are problem solving, educational and innovative components that create the impact. Ms. Donovan speaks about The Green House Project as an example of the marriage between creative financing and innovative implementation,

We are currently diffusing a disruptive innovation in the nursing home market called The Green House Project (GHP) GHP is a complete remake of the skilled nursing environment, from an institutional setting concerned with efficiency and medical care to a warm, nurturing, small-scale home that cares for the whole person, allows elders to age with maximum control and dignity, and does so at operating costs on par with typical nursing homes. Our role in financing for these initiatives is important, but has been secondary to that of developing them.

The Green House Project has big goals over the next few years to expand our development to communities across the country.  Being a part of Capital Impact, a company who sees every challenge as an opportunity, will make our audacity for change, an attainable reality. 

To read the full article in Forbes Magazine, click here